Friday, December 27, 2019

Revenge A Theme in Beowulf Essay - 638 Words

Have you ever wanted to avenge a wrong doing done unto you? Well, the characters in Beowulf will stop at nothing to achieve vengeance. Revenge is so immensely practiced that it is a common act to pay of a deed done by an offender. However, a payment or truce does not satisfy the desire for revenge in the Poem. Every time a Character precedes to make peace, it eventually falls apart by a desire to avenge loved ones. This desire is usually upheld until someone is no longer left to be avenged or no one is left to avenge those whom they loved. This, although it may not seem so, happens commonly in this epic. The Danes seem to have disputes with everyone, some ending with them basking in glory and others ending, well, with not so much†¦show more content†¦Both are examples of how alliance did not satisfy the lust for vengeance. Beowulf states (line 1380) â€Å"It is always better to avenge dear ones than indulge in mourning.† I find this interesting because he is saying this to the Danish leader, and the Danes always try to avenge dear ones, but are great at procrastinating others who want vengeance unto them. Beowulf’s statement is also interesting because his own father killed someone and, like they always do, the Danes payed his Wergild. I can see why Beowulf says this though. He is involved in every cycle of revenge, which is important, in the book: Grendel and the hall, The Swedes and the Geats, and the shortest cycle, the dragon. In the cycle with Grendel, Beowulf killed him and his mother so no one was left to avenge him. With the Dragon, no one was left for the Geats to avenge. With the Swedes, after Beowulf’s death their is no one left to fight back against the Swedes’ acts of vengeance. The battle between the Geats and the Swedes is probably one of the most notable out of the three, for the topic of revenge. Hrethel passes leading the the Swedes campaigning against the Geats. Then in a battle Hygelac’s brother is killed. After Ongentheow is killed by thanes of Hygelac. Hygelac is killed in a fight against theShow MoreRelatedRevenge Essay : The Theme Of Revenge In Beowulf1202 Words   |  5 Pagesthey all have their own survival skills also have their own revenge plan .Beowulf fight for his people in the country;Grendel’s mother revenge for her son; Wiglaf fight for his King and loyalty; They all did really good revenge for their own people, for their family and for their loyalty.In the epic poem Beowulf, the idea of vengeance is exemplified through the actions of Beowulf, Grendel’s mother and Wiglaf. The first character did revenge is Beowulf.Beowulf begins with the story of Hrothgar andRead MoreDifferent Ideas Extracted from the Story, Beowulf647 Words   |  3 PagesIn the story Beowulf, many different ideas can be extracted. It envelopes lineage which was crucial in the Anglo-Saxon period. It also envelopes kennings, litotes, and alliteration which was crucial to the formatting of the story. Most importantly it involves various themes. These themes include loyalty, generosity, reputation, and revenge. Themes are a vital part of a story and Beowulf in particular involves many. Loyalty is an extremely important trait one could have. It involves trust, courageRead MoreViolence and Societal Change in Beowulf Essay1305 Words   |  6 Pagesâ€Å"development of the Canadian forest industry...† Violence (conflict) is necessary to producing social change and an improved society. The theme of violence in Beowulf is portrayed by the character Beowulf’s presence, usefulness and hero status in the poem with the understanding that violence is a necessary function of society. Violence also extends itself to the theme of revenge which is perpetuated by violence and represented by three monsters; Grendel, Grendel’s mother, and the dragon. It is through theseRead MoreTheme Of Heroism In Beowulf1139 Words   |  5 Pagesâ€Å"Beowulf† is the oldest surviving poem in Old English Literature. It is an epic poem, which is a narrative poem typically revolving around heroism. The poem emphasizes repetitively on how Beowulf is a hero. He saves coun tless people from countless monsters, three of which are the main antagonists in the poem – a demon, the demon’s mother, and a dragon. But is saving innocent lives the only factor to justify and determine a person’s heroism? Throughout the story of Beowulf, the author makes appealsRead MoreEssay on Revenge of Beowulf1181 Words   |  5 PagesRevenge of Beowulf Beowulf is an epic poem that, above all, gives the reader an idea of a time long past; a time when the most important values were courage and integrity. The only factors that could bestow shower fame upon a person were heroic deeds and family lineage. Beowulf, as the paradigm of pagan heroes, exhibited his desire to amass fame and fortune; the only way to do so was to avenge the death of others. This theme of retribution that is ever present throughout the poem seems toRead MoreRetribution in Beowulf1124 Words   |  5 Pagesfame to somebody was heroic deeds and family lineage. Beowulf, as the example of pagan heroes, exhibited his desire to accumulate fame and fortune; the only way to do so was to avenge the death of others. This theme of retribution that is present throughout the whole poem seems to enrich the identities of its characters. In _Beowulf_, revenge is represented with both an honest and rhetorical motives. Payback of monsters offenses is Beowulf s path to the top: worldwide fame, infinite wealthRead MoreEssay about Pagan Aspects in Beowulf1573 Words   |  7 Pages Scholars have argued about the religious stance of the epic poem Beowulf for centuries. Although the man who put the poem down on paper, known as the Beowulf poet, was a devout Christian, the actual poem itself is pagan. There are many clues in the epic that lead us to this conclusion such as the numerous references to pagan symbols, namely the symbol of fate. Also, the central idea of revenge in the poem opposes the ideas of Christianity. The poem also contains many breaches of the TenRead MorePaganism In Beowulf953 Words   |  4 PagesPaganism in Beowulf Beowulf was composed when England was transitioning from a pagan to a Christian culture. In chapter 3 of A Little History of Literature, it is said that Beowulf was likely written by a Christian monk who inserted Christian themes into the story. This is why Beowulf reflects both Christian and pagan views. These two religions and their elements affect the story in different ways. There are pagan views of fate and fame in Beowulf, but there are also Christian themes of humilityRead MoreBeowulf and the Tempest-Revenge966 Words   |  4 PagesRevenge Many comparisons can be seen between Shakespeare’s novel The Tempest and the epic Beowulf. One of the strongest similarities is the idea of revenge. Shakespeare’s novel occurs basically in order for Prospero to have revenge on his enemies from usurping his dukedom. Beowulf’s original monster, Grendel, starts acting out less due to revenge and more out of pure frustration. His death though, causes his mother to act on revenge, killing one of Hrothgar’s trusted advisor, Aeschere, causingRead MoreThe Creation Of A Monster By Mary Shelley1697 Words   |  7 Pageswarrior named Beowulf firm the land of the Geats under the ruling of King Hygelac hears about King Hrothgar’s dilemma and he leaves his people to help King Hrothgar even though his people were sad that he was leaving. He promises to slay the monster and he does as well as he slay the monster’s mother. Beowulf ends up becoming King of the Geats. His heroism is not over because a thie f awakens a dragon in a lair trying when he was trying to steal treasure. The dragon attacks the Geats and Beowulf defeats

Thursday, December 19, 2019

A Study On Infectious Disease - 1222 Words

Trhia Vu N01390867 Palm Beach IAI Script- Secondary Peritonitis A) Pharmacist: Student pharmacist, I would like to go over John Smith’s case with you today so we can discuss the appropriate therapy for him. A) Pharmacy Student: Sounds great! I am currently learning about infectious disease. This will help test my knowledge and really help me become a great clinician. A) Pharmacist: Let’s get to it! John Smith is a 19-year-old male who arrived at the emergency room complaining of nausea and vomiting beginning soon after experiencing pain on the right side of his lower abdomen and lack of appetite for the past 14 hours. He has a temperature of 101.2 F, also tachypnea with no known drug allergies. What labs and test do you think we should†¦show more content†¦Pharmacy student, based on your knowledge, can you interpret these results for me? B) Pharmacy student: Sure, his elevated white blood cell count is an indication of a bacterial infection. We can also look at the bands to see if it is elevated as well, it should be less than 5%. The CT scan helped clarify the diagnosis appendicitis because his appendix is larger than 6 mm in diameter. There is inflammation in the surrounding peritoneal fat possibly due to impacted mass of feces causing the obstruction and the free fluid indicates spillage of contents into the peritoneal cavity. B) Pharmacist: Very well done student pharmacist. We will need to ensure this patient has adequate IV fluids to prevent dehydration. What other labs should we order for JS? B) Pharmacy Student: We would need to obtain a sample of the peritoneal fluid using paracentesis, and then perform a gram stain and blood culture to see if there is bacterial growth. B) Pharmacist: We will check back on those labs as soon as they are received. JS does appear to have secondary peritonitis, most commonly appendicitis. How can we classify this? C) Pharmacy student: The most appropriate classification for JS’s appendicitis is high-risk community acquired infection. C) Pharmacist: That is correct! What are the most common pathogens for this type of infection, student pharmacist? C) Pharmacy student: We must cover our gut bacteria and use agents with broader coverage of gram-negative pathogen E.

Wednesday, December 11, 2019

Integrated Marketing Communication Peace and Harmony

Question: Discuss about theIntegrated Marketing Communication for Peace and Harmony. Answer: Introduction: According to Yeshin (2012), the term IMC, the integrated marketing Communication means the combining of all of the tools of promotion together so that they could work together in peace and harmony. In the words of Morrison (2016), this communication system is mainly used as a tool for promotion and is an expanded version of the traditional strategies for marketing. In this particular report study, the chosen company and the chosen product have been given and a small description about the company and the product is mentioned (Shimp and Andrews 2012). The description about the integrated marketing communication campaign that has been also been given and the rationale of the campaign and main issues during the conduction of the campaign would also be discussed in this study. The market segmentation for the companys targeted audience and the objectives of the campaign have also been given. At the end of the study a recommendation on the study has been given. This recommendation holds an overview of the overall topic and the different criteria of the topic that have been discussed in the study. Background The company Skippy is a brand of USA which manufactures peanut butter. In the year 1932, the company sold its first peanut butter and was also appreciated by its customers. However, in the year 1933, Joseph Rosefield, the then owner of the Skippy brand had an idea to change the formula for the manufacturing of the peanut butter. With this idea he of change, he created this Skippy peanut butter which was m ore creamy and less sticky. This formula of peanut butter was much more liked by the customers and the company gained fame. Currently the Skippy peanut butter is manufactured and owned by Hormel Foods. This Hormel Foods Company bought the Skippy brand from the Unilever in the year 2013. The Skippy peanut butter brand is the best selling peanut butter brand in China and the second best peanut butter seller in the worldwide (Skippy Peanut Butter 2016). The Skippy peanut is one of the most selling and most loved peanut butter worldwide. This is a peanut that is made with a unique formula that makes the butter more creamier, less sticky and more long lasting. This quality of this butter made the peanut butter lovers fall for this brand peanut butter. The company also introduced many different ranges of peanut butter such as the natural peanut butter which was the first no stir natural peanut butter spread. There are also other ranges like the chunky peanut butter, super chunky peanut butter, creamy peanut butter with honey and many others (Krampner 2014). For the purpose of advertisement the company has used many of the cartoons and the celebrity spokesperson. This includes the celebrities such as Dennis Menace and Annette Funicello. In Canada, on the packaging a cartoon squirrel is used as homage. IMC Campaign Description: After the Skippy peanut butter company had undergone its research for understanding its global positioning, it found out that for the Skippy customers worldwide, the Skippy peanut butter meant only one simple thing and that was Simple tasty fun. These happy responses of the customers worldwide lead the company to use the term Yippee with the its peanut butter so that it could spread happiness in the form of YIPPEE everywhere. This is the new marketing campaign of the Skippy brand peanut butter. The company took over this campaign in Singapore and the main reason behind this campaign was to make people aware that the people worldwide signifies the Skippy peanut butter as a tasty fun and it is a source of happiness. The manufacturers of the Skippy brand of peanut butter, the Hormel Foods have launched a multi faceted, integrated communication ads campaign in Singapore. This campaign is the first campaign of the Hormel Foods in last five of more years. This Yippee campaign of the Skippy brand includes a 30 seconds fun factory named ad on television and featured different interactive social component on the website of peanutbutter.com such as an online fun button (Superadrianme.com 2015). All of these were done with an intention of highlighting the ways of how easily peanut butter could induce fun in almost every food. The fan s, during the total duration of the campaign could use hash tags #SkippyYippee while sharing their own moment of joy and fun with Skippy peanut butter and their expression on the social media. These happy moments shared by the customers on the social media could be tracked by the hash tags and clicks that have been used by the people. This would help to quantify the amount o f happiness and fun that the Skippy peanut butter brought to its customers during the campaign period and also usually. The brand ahs taken special care for the purpose of the growth and the expanding of the Skippy brand after it acquired the portfolio for the Skippy products that were being sold. The main motto of the company is to give people happy and have and fun enjoying experience while they have the Skippy peanut butter and to associate the term fun with the Skippy peanut butter. This is a most fantastic way the Skippy company could show cast its new motivation and revitalization that it has been undergoing under the Hormel Foods. These are the milestone and the changes that the company is experiencing under the banner of Hormel Foods (Hormelfoods.com 2016). The different approaches have been taken by the company on the media to promote the product. The peanutbutter.com, the fun button and the fun factory that have been in traduced by the Skippy Company have also been made available on the mobile sites so that more and more people could participate in this campaign and more responses regarding the product could be realized. This is the first step of the company for the promotion of its products. There would be even more components that would be added to this phrase of promotional activities within the coming periods of time. As pre- decided, these adding components would include some fun zones for the kids such as interactive games on social media and user generated art for peanut butter. Rationale for the Campaign: The different approaches have been taken by the company on the media to promote the product. The peanutbutter.com, the fun button and the fun factory that have been in traduced by the Skippy Company have also been made available on the mobile sites so that more and more people could participate in this campaign and more responses regarding the product could be realized. This is the first step of the company for the promotion of its products. There would be even more components that would be added to this phrase of promotional activities within the coming periods of time. As pre- decided, these adding components would include some fun zones for the kids such as interactive games on social media and user generated art for peanut butter. Target Audience Description: The target audience for the peanut butter of the Skippy brand are mainly the children as he children love to have the peanut butter on their sandwiches and other food items. However, this target is for the general marketing of the product and the company also focuses on promoting this as well. In this Skippy Yippee campaign, the main targeted audience of the company were the general public of the region. The main and the targeted audience of the campaign could not be recognised as such because the campaign has been held through different media items (Reinold and Tropp 2012). On the basis of the media used for the advertising purpose the target audience of the company could be classified as below: The youngsters: According to Gambetti and Schultz (2015), the most important part of the campaign would be carried on through the social media as fun button. As the company has chosen the social media to be a part of the campaign and mostly the youngsters use the social media therefore, it could be said that the companys main intention behind this was to target the young audience there. The different review system on the peanutbutter.com and the hash tag pictures and other experience sharing has been done with keeping the young generation in mind (Naeem et al. 2013). The families: The other way of the promotion that is chosen in this campaign is the media of television ad. This specifies that the company targeted the families for the promotion of the peanut butter. In a family there are the kids, mothers and the older person who watch the television (Dibb and Simkin 2016). Therefore, they are the targeted audience of the Skippy Company for the promotion of the butter. Communication Objectives: The general objectives of the campaign Skippy Yippee for this campaign could be defined as the follows: To increase the awareness and preference of this brand peanut butter among the public. To develop an innovative and sustainable strategy for the promotion and the marketing of the peanut butter. To reposition the Skippy peanut butter as fun snack food for the children. However, in the words of Hollensen (2015), these are the secondary and the general objectives of the Skippy brand, the main objectives of the Skippy Brand peanut butter campaign that the company has held for the promotion for the peanut butter could be summoned up on as SMART objectives are: Specific: To associate the people with the idea of fun with Skippy peanut butter so that happiness could be spread in the form of Skippy yippee and make more people aware of the Skippy campaign so that more responses could be tracked (Simkin and Dibb 2013). Measurable: The number of people who are getting awareness about the product is however, not measurable exactly but it could be measured by the number of responses that the campaign receives. The responses that the campaign receives online with the hash tags applied could be measured by the tracker. This would help to measure the approximate number of people to whom the idea of fun with Skippy peanut butter have been delivered to (Bakhtavoryan et al. 2012). Achievable: The objective that is set by the Skippy Brand for the promotion of its peanut butter is very much achievable. The company could apply various approaches, featured online components and different publicity ads, all these would help the company in achieving the goals set (Hwang and Thomadsen 2015). Relevant: The goals that are set to be achieved at the campaign that is being held by the Skippy peanut butter brand are very much relevant and achievable. These targeted goals are relevant and easy to achieve (Krampner 2014). Time- bound: The goals that are set above by the Skipper Company for the promotional campaign of its peanut butter are relevant and easy to achieve if there is appliance of correct marketing strategies and approaches that would lead to the achievement of these strategic objectives. The time that would be required for achieving this goal would may take some time. The time period that may be taken to reach this goal may be 3-4 months as the company is still implementing new concepts and components for the advertising purpose of the peanut butter (Hwang and Thomadsen 2012). Desired Response: The desired response of the company from this campaign is gain more and more response from the general public on the social media through the online features that have been put up by the company as a part of the campaign. The other desired response of the company from this is that more and more people would be aware of this product and could be associated with it. This campaign would help the company to spread the idea of fun with the Skippy peanut butter. Recommendation: The above is a report study on the integrated marketing communication campaign that has been organised by the Skippy brand for the promotion of its peanut butter. The Skippy is the second world best peanut butter selling company and the peanut butter of this brand is one of the most loved products of the people worldwide. The company planned a campaign for the promotion of the peanut butter. The company featured some online interactive social components and some ads on the television. There are also some new components that are planned to be added in the next few months. The objectives and the desired result from the campaign have been discussed. The whole description and the issues that were faced during the conducting of the campaign also have been mentioned. This campaign of the Skippy peanut butter has been the first campaign of the company in the last five to six years. This shows the level at which the Hormel Foods is taking the Skippy peanut butter. References: Bakhtavoryan, R., Capps Jr, O. and Salin, V., 2012. Impact of food contamination on brands: a demand systems estimation of peanut butter.Agricultural and Resource Economics Review,41(3), p.327. Dibb, S. and Simkin, L., 2016. Market Segmentation and Segment Strategy.Marketing Theory: A Student Text, p.251. Gambetti, R.C. and Schultz, D.E., 2015. Reshaping the boundaries of marketing communication to bond with consumers.Journal of Marketing Communications,21(1), pp.1-4. Hollensen, S., 2015.Marketing management: A relationship approach. Pearson Education. Hormelfoods.com. (2016).SKIPPY Brand. [online] Available at: https://www.hormelfoods.com/Brands/BrandWall/Skippy-peanut-butter [Accessed 26 Sep. 2016]. Hwang, M. and Thomadsen, R., 2012. When Push Comes to Shelf: How Point-of-Sale Marketing Mix Impacts National-Brand Purchase Shares.Available at SSRN 2174708. Hwang, M. and Thomadsen, R., 2015. How Point-of-Sale Marketing Mix Impacts National-Brand Purchase Shares.Management Science,62(2), pp.571-590. Krampner, J., 2014.Creamy and Crunchy: An Informal History of Peanut Butter, the All-American Food. Columbia University Press. Morrison, T., 2016. Integrated Marketing Communications. Naeem, B., Bilal, M. and Naz, U., 2013. Integrated marketing communication: a review paper.Interdisciplinary journal of contemporary research in business,5(5), pp.124-133. Reinold, T. and Tropp, J., 2012. Integrated marketing communications: How can we measure its effectiveness?.Journal of Marketing Communications,18(2), pp.113-132. Shimp, T.A. and Andrews, J.C., 2012.Advertising promotion and other aspects of integrated marketing communications. Cengage Learning. Simkin, L. and Dibb, S., 2013. Social media's impact on market segmentation and CRM.Journal of Strategic Marketing,21(5), pp.391-393. Skippy Peanut Butter. (2016).Skippy Brand Peanut Butter. [online] Available at: https://www.peanutbutter.com/ [Accessed 26 Sep. 2016]. Superadrianme.com. (2015).SKIPPY YIPPEE - Happy Peanut Butter Campaign . [online] Available at: https://www.superadrianme.com/advertising-and-marketing/skippy-yippee-peanut-butter/ [Accessed 26 Sep. 2016]. Yeshin, T., 2012.Integrated marketing communications. Routledge.

Tuesday, December 3, 2019

Signal Units Involved during World War II Essay Example

Signal Units Involved during World War II Essay ATZH-LCB-B29 January 2012 SUBJECT: Chapter review of Getting the Message Through, Chapter VIII. 1. Chapter VIII is about signal units involved during World War II. Throughout each phase of the conflict, new problems and difficulties arose that could only be overcome through hard work, ingenuity and extreme bravery. The huge scope of the war on numerous continents tested the will and determination of the signal corps. 2. The first real need for signal support was hemisphere defense. This included protecting the Panama Canal from bombings, the British supply line by way of Greenland and the Japanese invasion of parts of Alaska after bombing of Pearl Harbor. They installed radar along the coasts and ran thousands of miles of wire through the frozen terrain of Alaska. On Puerto Rico, Signal Units provided aircraft warnings and communication support to help protect the Caribbean. 3. The first Signal units to actually face the enemy were in the Pacific. After the Pearl Harbor bombing, the Japanese began invading the Philippine Islands. They forced General McArthur to retreat to the Bataan Peninsula and finally Corregidor. Not all of the soldiers could get away. Lt. Gen. Wainwright was in command of the garrison and ventually moved his headquarters underground into the Malinta Tunnel. Col. Theodore Teague was commanding signal officer and once the Japanese invaded the tunnels, he ordered his signal soldiers to destroy all equipment. To keep communications going in the Philippines, the Signal Corps created the 978th Signal Service Company out of largely Filipino volunteers. We will write a custom essay sample on Signal Units Involved during World War II specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Signal Units Involved during World War II specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Signal Units Involved during World War II specifically for you FOR ONLY $16.38 $13.9/page Hire Writer They worked hand in hand with the guerilla fghters that resisted the Japanese invaders. These volunteers helped pave the way for the eventual Allied liberation of the Philippines. 4. The Signal Corps became involved in a grander scale of combat operations in North Africa. General Dwight D Eisenhower was the overall Allied Commander of invasions of Morocco, Algeria and Tunisia. His chief Signal Officer was Brig. Gen. Jerry V MateJka. The first big test was operation TORCH, in which the Signal Corp was to provide communications for the amphibious assaults. Numerous problems arose from failure to keep the sea water from damaging equipment to the equipment itself being too heavy. They eventually set up permanent ACAN stations. Another issue was the different codes and call signs used by the British Army and Navvy, Royal Air Force and the Army Air Forces. Signal soldiers had to be adaptive and learn on their feet. 5. In helping to plan the Invasion of Normandy on the European front, the Signal Corps became part ot the Services ot Supply. Brig. Gen. illi m S Rumbougn became the theaters chief signal officer. He was faced with signal planning for the largest military operation of the war. This included establishing system of priorities for telephone traffic and allocating frequencies for the 90,000 transmitters needed for the operation. He also created the Joint Assault Signal Company OASCO) to provide signal support for the amphibious assaults at Omaha and Utah beaches. Also, wenty-eight signal men from the 101st Airborne Signal Company were the first signal men to land in France. They flew in with their SCR-449 radios on gliders. Multichannel radios were first incorporated in the Normandy invasion. 6. Once Hitler committed suicide and Germany surrendered, the Signal Corps put all their resources in support of the Pacific campaign to finish off the Japanese. The jungles of the numerous islands provided many issues with radio communications. To get the message through, miles and miles of wire were run through the trees without proper equipment. The SCR 300 radio was used to communicate with aircraft or arrangement of supply drops for the advancing Allied forces. The Signal Corps had also built their own signal fleet equipped with VHF radio relay sets. Their flagship, the Apache, was specifically devoted to public relations. After the ferocious battle of Iwo Jima, the Signal Corps began planning the communications for the proposed invasion of Japan called Operation OLYMPIC. The dropping of atomic bombs on Hiroshima and Nagasaki brought the war to a quick conclusion. The Signal Corps performed their last duty by broadcasting the formal Japanese surrender proceedings aboard the USS Missouri to all the world.