Wednesday, February 20, 2019
Globalization in the Music industry Essay
The melody persistence has been around for over two centuries (PBS). Its unpredictability pukeister be measured by its ability to disturb and motley according to its time period, the technologies that a move through the ages and the publics shift in medicamental taste. The symphony perseverance is comprised of m all different components, organizations and individuals that mold within it. Some of these components include the operatives who compose the melody themselves, the producers that engineer the sounds created by the artists, the companies that handle dissemination and promotion of the recorded unison, the broadcasters of the music such as tuner stations, and professionals who assist the artists to further and better their livelihoods, such as lawyers and managers. completely of these components work in cohesion to compose what is the larger perseverance of music. In order to fully understand how the music industry has survived and changed in the tone of obst acles, one must look at its short history.The music industry solitary(prenominal) really started to emerge in the 19th century when planer music began to be printed and distributed. People did not listen to recorded music until 1877 when Thomas Edison invented the original phonograph, so instead they would buy sheet music and play the music for themselves. Over the next century technologies were invented that streamlined the arranging and listening of music such as creation of records, jukeboxes and the household radio. push-down list production techniques were invented at the turn of the century that allowed music listening to croak a regular past time, which propelled the profits of the music industry. Household music listening soon became adopted worldwide and thus shaped the industry that we know today. Globalization has both benefited and plagued the newfangled music industry. It has allowed for the worldwide circle of music globally through proficient breakthroughs su ch as radio and more modern technologies such as digital distribution. Contrary to this, these modern technologies fork out also led to some of the greatest downfalls of the music industry, just about crippling it permanently.Recording labels have been forcedto completely remodel theyre respective business models in order to adapt to the advent of the digital music era. The sector has benefited from globalization in more than one way. For instance, these days, it is so promiscuous to find share and listen to music, anyone with a computer rotter have access to listen and buy music. Also because of the rise of the Internet, artists arent confined to national boundaries. Music these days transcends borders (Bloomberg). In the case of Justin Bieber, a Canadian whose music is recognized and accepted widely by the youthfulness of the world, has fans spreading continents all because listening to his music just requires looking up a song name on Youtube. The rise of digital engineering and the Internet allows for the industry to bring together the world by finding communalities in musical taste with mass positive reception for an artist and the music he or she creates. No matter if a someone is from Egypt or Thailand, that person can access and enjoy the music of any artist he or she desires. Although the music industry has benefitted from globalization, most of its pitfalls have arisen from the same source that is globalization. The rise of digital technology and the Internet has get around many of the music industries biggest names. A prime example of this is court enjoin liquidation of Richard Bransons 26 Virgin Megastores closings in France due to the rise of online music retailing such as Apples Itunes music store, which led to Virgin Frances bankruptcy in 2013 (BBC). Another dim blow to the music industries crippled foundation was the rise of online piracy. As easy as it is to go online and buy or stream music, it is just as easy to steal it. There are thousands of websites dedicated to music piracy. Although music piracy has been on the decline in the past couple years, suave about 11 percent of people using the Internet keep to downloading music illegally (Bloomberg).Over the past decade, the use of CDs has been replaced with online streaming and retailing. This has eliminated oft of the record companies revenues as they were used to making most of their profit eat up of distribution and promotion of physical copies of artists albums (Niemen). This has caused for a study shift and remodeling of major players in the music industries business models. Companies such Sony, Warner Music Group and global Music Group have started to completely rethink the way they apportion business (Forbes). In the past record labels were not only accountable for production, distribution and promotion of an artist andhis/her music, but they also acted as a bank (Forbes), funding the artists tours and recording sessions. Recently, these music giants have been moving towards beseeming more of a modular network organization. What this means is that they are less(prenominal) occupied with the nitty gritty, and more focused on what they do best which is distribution and promotion. This also allows for more freedom of creativity for the artist as substantially as fairer split of profits (Forbes). This adaption of new business models clearly shows the versatility of the music industry in adapting to new times and technologies. One can only speculate the future of the music industry. As aforementioned, the music industry is in constant flux, changing shape and adapting to new trends and innovations. If the music industry can survive the blows dealt by the rise of the digital era, than in my opinion, it can restrain whatever test time delivers.Hopefully, as the future of music and globalization proceeds, we ordain see a convergence between the music industry, artists and consumers that will benefit all parties. Globalization has the power to ruin industries or propel them to heights unseen. In the case of the music industry, although it has been affected negatively in the past, recent data shows that for the first time in years, the music industry has seen growth due to globalization and the widespread popularity of the artist Adele (Bloomberg). This proves that something positive can be found in every negative experience, especially in regards to globalization and the music industry.SourcesLin, Cheng-Yi (2014). The Evolution of Taipeis Music intentness Cluster and Network Dynamics in the Innovation Practices of the Music Industry. Vol. 51 go forth 2, p335-354.Percival, J. Mark (2011). Music Radio and the Record Industry Songs, Sounds, and Power. popular Music & Society. Vol. 34 Issue 4, p455-473. 19p.GNDZ, Uur (2012). digital Music Format Mp3 as a New Communications engine room and the Future of the Music Industry. Scientific Journal of Humanistic Studies. Vol. 4 Issue 7, p202-207.Ian Ginsberg. (2 010). Music Lessons Lessons Inform Photojournalisms Future. The record business died as the digital music business was born. Photojournalism finds itself at a similar juncture now. Retrieved from http//www.nieman.harvard.edu/reports/ article/102116/Music-Lessons-Inform-Photojournalisms-Future.aspxSchweizer, Kristen (2013). Music Industry Grows First Time in a ten dollar bill on Digital Adele. Retrieved from http//www.bloomberg.com/ word of honor/2013-02-26/digital-music-with-adele-helps-record-industry-return-to-growth.htmlPlcido Domingo (2012). Digital Music Report 2012. A digital world that rewards artists and creators. Retrieved from http//www.ifpi.org/content/library/DMR2012.pdfPlummer, Robert (2013). French Mourn Virgins Funeral March. Retrieved from http//www.bbc.com/news/business-20944909 Neilsen Soundscan (2011) The Nielsen Company & Billboards 2011 Music Industry Report. Retrieved from http//www.businesswire.com/news/ radical/20120105005547/en/Nielsen-Company-Billboard%E2% 80%99s-2011-Music-Industry-Report.Ux6BImTwLzQTaintor, Callie (2004) Chronology Technology and the Music Industry. An examination of some of the technological milestones of recorded music. Retrieved from http//www.pbs.org/wgbh/pages/frontline/shows/music/inside/cron.htmlOwsinski, Bobby (2014). 50 Cents The up-to-the-minute To Exploit The Music Industrys Newest Business Model. Retrieved from http//www.forbes.com/sites/bobbyowsinski/2014/03/04/50-cent-the-latest-to-exploit-the-music-industrys-newest-business-model/
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